Based out of Huntington Beach, California, Sullen is an Art-Driven Lifestyle Apparel brand that integrates like minded sub cultures within one platform. Co-owner Ryan Smith, a professional Tattoo Artist for over 12 years, has built relationships with the worlds' top Tattoo Artists, Graffiti Artists, and Painters - the 'Sullen Art Collective'. Artists from around the world come to Sullen Headquarters to draw and paint true collaborations. We like to call it "True Art". Sullen gives recognition to these artists on a number of different levels with artist signature apparel. Sullen is also very deeply rooted in Skate, Surf, BMX, FMX, Motocross, MMA, and Wake Boarding. Sullen's professional team of athletes are regulars on FUEL Tv, Dew Tour programming and all over the industry magazines.
Sullen's commitment to Music is reflected by its genre of musicians ranging from Punk Rock to Hip Hop to Heavy Metal. But Sullen is not defined by any one style of music, single sport or culture. It represents a community of culturally aware youth and is inspired by a diverse range of interests, each of which is represented through Sullen's underground movement. You could describe Sullen's West Coast Lifestyle in many ways. But it always comes back to the Art. Sullen is True Art.